ใใฉใใฏใใฉใคใใผใฏใๆฏๅนด11ๆใฎๆ่ฌ็ฅญใฎ็ฟๆฅใซ่กใใใๅคง่ฆๆจกใชใปใผใซใคใใณใใงใใใใฎๆฅใๅคใใฎๅฐๅฃฒๆฅญ่ ใๅคงๅน ใชๅฒๅผใๆไพใใๆถ่ฒป่ ใฏไธๆใซ่ฒทใ็ฉใซๅบใใใพใใใงใใใใใฉใใฏใใฉใคใใผใฏๅใชใใปใผใซใคใใณใใงใฏใชใใ็ตๆธ็ใช่ฆณ็นใใ่ฆใใจใๆถ่ฒป่ ใฎ่กๅใฎๅคๅใ็คพไผใธใฎๅฝฑ้ฟใ่ใใไธใง้่ฆใงใใ
ใใฉใใฏใใฉใคใใผใจใฏไฝใชใฎใใใใใฆใใใซๅฏพใใๆ่ฆใๆขใใจใจใใซใ้ข้ฃใใๅใซใคใใฆใ่ใใฆใฟใใใจๆใใพใใใใฉใใฏใใฉใคใใผใๆฌๅฝใซใๅพใช่ฒทใ็ฉใฎๆฉไผใชใฎใใใใใใฏไผๆฅญๅดใฎใใผใฑใใฃใณใฐๆฆ็ฅใซ้ใใชใใฎใใชใฉใใใฉใใฏใใฉใคใใผใใใ็ฅใฃใฆใใใใๆฉไผใซใชใใฐๅนธใใงใใ
ใใฉใใฏใใฉใคใใผใจใฏไฝใ๏ผ
ใใฉใใฏใใฉใคใใผใฏใใขใกใชใซใฎๅฐๅฃฒๆฅญ็ใซใใใฆ็นๅฅใชๆๅณใๆใค้่ฆใชใคใใณใใงใ1960ๅนดไปฃใใๅงใพใใพใใใๆๅใฏใๆ่ฌ็ฅญใฎ็ฟๆฅใซๅฐๅฃฒๆฅญ่ ใ่ตคๅญใใ้ปๅญใซ่ปขใใใใจใๆใใฆใใพใใใใ้ปๅญใใจใใ่จ่ใฏใไผ่จ็จ่ชใงๅฃฒไธใๅขๅ ใใใใจใ็คบใใฆใใพใใ่ซธ่ชฌใใใพใใใ1966ๅนดใซใใฃใฉใใซใใฃใขใฎ่ญฆๅฏๅฎใใใใฉใใฏใใฉใคใใผใใจใใ่จ่ใไฝฟใๅงใใใใจใใไธ่ฌ็ใช่ช่ญใฎในใฟใผใใจใใใฆใใพใใๅฝผใใฏใใใฎๆฅใๆ่ฌ็ฅญๅพใฎ่ณใใใงไบค้ใๆทท้ใใ็ฏ็ฝชใๅขใใใใจใใใใฎๅๅใไปใใพใใใ
1980ๅนดไปฃใซๅ ฅใใจใใใฉใใฏใใฉใคใใผใฏๅ จๅฝ็ใชใปใผใซใคใใณใใจใใฆ็ฅใใใใใใซใชใใๆถ่ฒป่ ใซใจใฃใฆใใชใใผใทใผใบใณใฎๅงใพใใๅใใ้่ฆใชๆฅใจใชใใพใใใใใฎๅคๅใฏใใขใกใชใซใฎๆถ่ฒปๆๅใ่ฑกๅพดใใฆใใใ่ฒทใ็ฉใๆฅฝใใใใจใ็คพไผ็ใช่กไบใซใชใฃใใใจใ็คบใใฆใใพใใ็นใซใ2019ๅนดใฎ่ชฟๆปใซใใใฐใใขใกใชใซใฎๆถ่ฒป่ ใฎ็ด70%ใใใฉใใฏใใฉใคใใผใซๅๅ ใใใจๅ็ญใใฆใใใใใฎๅฝฑ้ฟๅใฎๅคงใใใๅใใใพใ๏ผNational Retail Federation, 2019ๅนด๏ผใ
ใใฉใใฏใใฉใคใใผๆ้ไธญใฎๆถ่ฒป่ ใฎ่กๅ
ใใฉใใฏใใฉใคใใผใฏใๅใชใใปใผใซใคใใณใใงใฏใชใใใขใกใชใซใฎๆถ่ฒปๆๅใๅๆ ใใ้่ฆใชๆฅใงใใๅคใใฎไบบใ ใฏใใฎๆฅใๅฟๅพ ใกใซใใฆใใใ็นๅฅใชๅๅใๆใซๅ ฅใใใใใซๆฉๆใใๅบ่ใซไธฆใถใใจใไธ่ฌ็ใงใใใใฎ่กๅใฏใๆถ่ฒป่ ใฎๆๅพ ใ้ซใใ็คพไผ็ใชใคใชใใใ็ใ่ฆๅ ใจใใชใฃใฆใใพใใไธใคใฎไพใจใใฆใ2018ๅนดใฎใใฉใใฏใใฉใคใใผใงใฏใใขใกใชใซใฎๆถ่ฒป่ ใฏๅนณๅใใฆ็ด313ใใซ๏ผ็ด3ไธ4ๅๅ๏ผใไฝฟใฃใใจๅ ฑๅใใใฆใใพใ๏ผNational Retail Federation, 2018ๅนด๏ผใใใใฏใๅใชใ่ฒทใ็ฉไปฅไธใฎๆๅณใๆใกใไบบใ ใ็นๅฅใชไฝ้จใๆฑใใฆ่กๅใใฆใใใใจใ็คบใใฆใใพใใ
ใใใซใๆๅ็ใช่ฆณ็นใใ่ฆใใจใใใฉใใฏใใฉใคใใผใฏๅฎถๆใๅไบบใจใฎ็ตใๆทฑใใๆฉไผใงใใใใพใใๅคใใฎไบบใๅฎถๆใจไธ็ทใซ่ฒทใ็ฉใๆฅฝใใใใจใไธ่ฌ็ใงใ็นใซ่ฆชๅญใงใฎ่ฒทใ็ฉใฏไธไปฃใ่ถ ใใใณใใฅใใฑใผใทใงใณใฎๅ ดใจใชใใพใใใใฎใใใชๆๅ็ใช่ๆฏใฏใๆถ่ฒป่กๅใไฟ้ฒใใๅคงๅใช่ฆ็ด ใจใใใใงใใใใ
ใใฉใใฏใใฉใคใใผใซๅฏพใใๆนๅค
ใใใใใใฉใใฏใใฉใคใใผใซใฏๆนๅคใๅคใใ้ๅฐๆถ่ฒปใ็ฐๅขใธใฎๅฝฑ้ฟใๆธๅฟตใใใฆใใพใใไพใๆใใใฐใใใฉใใฏใใฉใคใใผใซใใใๅคง้็็ฃใจๅคง้ๆถ่ฒปใฏใ็ฐๅขๅ้กใๅซ็็ใช่ฆณ็นใใๅ้ก่ฆใใใใใจใๅคใใงใใๅคง้ใซ็็ฃใใใๅๅใ็ญๆ้ใงๆถ่ฒปใใใใใจใฏใ่ณๆบใฎ็ก้ง้ฃใใๅปๆฃ็ฉใฎๅขๅ ใซใคใชใใใพใใ2019ๅนดใฎๅ ฑๅใซใใใฐใใขใกใชใซใงใฎๅนด้ๅปๆฃ็ฉใฎ็ด30%ใๆถ่ฒป่ ใใๅบใฆใใใจใใใฆใใพใ๏ผEPA, 2019ๅนด๏ผใใใฎใใใชๅฎๆ ใฏใใใฉใใฏใใฉใคใใผใฎๆถ่ฒป่กๅใๆใค่ฒ ใฎๅด้ขใๆตฎใๅฝซใใซใใฆใใพใใ
ใพใใ่ฒทใ็ฉใใใใใใฉใใซใๆดๅไบไปถใๅ ฑๅใใใฆใใพใใๅฎ้ใ2014ๅนดใฎใใฉใใฏใใฉใคใใผใงใฏใใขใกใชใซๅ จๅใงๅฐใชใใจใ10ไปถใฎๆดๅไบไปถใ็บ็ใใๅคใใฎ่ฒ ๅท่ ใๅบใพใใใใใฎใใใชไบไปถใฏใๆถ่ฒป่ ใฎ่กๅใ็คพไผใซๅใผใ่ฒ ใฎๅฝฑ้ฟใ็คบใใฆใใใใใฉใใฏใใฉใคใใผใๅใชใ่ฒทใ็ฉใคใใณใใงใฏใชใใ็คพไผๅ้กใๅซใใ ็พ่ฑกใงใใใใจใๅผท่ชฟใใฆใใพใใ
ใใฉใใฏใใฉใคใใผใฎ่ณผ่ฒท่กๅใจ็ตๆธใธใฎๅฝฑ้ฟ
ใใฉใใฏใใฉใคใใผใฏใใขใกใชใซใฎๅฐๅฃฒๆฅญ็ใซใใใฆ้่ฆใชใคใใณใใงใใใใฎๆฅใซใฏใๅคใใฎๅบ่ใๅคง่ฆๆจกใชใปใผใซใ่กใใใใใใใฎๆถ่ฒป่ ใ่ฒทใ็ฉใซๅๅ ใใพใใใใฎใใใใใฉใใฏใใฉใคใใผใฏๆถ่ฒป่ ใฎ่ฒทใ็ฉใฎไปๆนใ็ตๆธๅ จไฝใซๅฝฑ้ฟใไธใใพใใใใใงใฏใใใฉใใฏใใฉใคใใผใฎ็ตๆธ็ใชๅฝฑ้ฟใๆถ่ฒป่ ใฎ่กๅใฎๅคๅใใใใฆๅฐๅฃฒๆฅญ่ ใฎๆฆ็ฅใซใคใใฆ่ฉณใใ่ฆใฆใใใพใใ
ใใฉใใฏใใฉใคใใผใฎ็ตๆธ็ๅฝฑ้ฟ
ใพใใใใฉใใฏใใฉใคใใผใใขใกใชใซ็ตๆธใซใฉใฎใใใชๅฝฑ้ฟใไธใใใใ่ฆใฆใฟใพใใใใใขใกใชใซใฎๅ จ็ฑณๅฐๅฃฒ้ฃ็๏ผNational Retail Federation๏ผใซใใใจใ2021ๅนดใฎใใฉใใฏใใฉใคใใผใฎๅฃฒไธใฏ็ด89.8ๅใใซ๏ผ็ด1ๅ ๅ๏ผใซ้ใใพใใใใใฎๆฐๅญใฏใๅๅนดใฎ2020ๅนดใใ็ด14%ใฎๅขๅ ใ็คบใใฆใใใ็ตๆธใๅๅพฉใใฆใใใใจใๅๆ ใใฆใใพใ๏ผNational Retail Federation, 2021ๅนด๏ผใ็นใซใๆฐๅใณใญใใฆใคใซในใฎๅฝฑ้ฟใใๅๅพฉใใคใคใใไธญใงใใใฎๆ้ทใฏ้่ฆใชๆๅณใๆใกใพใใ
ใพใใใใฉใใฏใใฉใคใใผใฏๅฐๅฃฒๆฅญ่ ใซใจใฃใฆๅนด้ๅฃฒไธใฎๅคง้จๅใๅ ใใๆๆใงใใใใพใใ2020ๅนดใฎใใผใฟใซใใใจใใขใกใชใซใฎๅฐๅฃฒๆฅญ่ ใฏๅนด้ๅฃฒไธใฎ็ด20%ใใใชใใผใทใผใบใณใซไพๅญใใฆใใใ็นใซใใฉใใฏใใฉใคใใผใฏใใฎไธญใงใ้่ฆใชๅฝนๅฒใๆใใใฆใใพใ๏ผDeloitte, 2020ๅนด๏ผใใใฎใใใซใใใฉใใฏใใฉใคใใผใฏๅฐๅฃฒๆฅญ่ ใฎๅ็ใซๅฝฑ้ฟใไธใใ็ตๆธๅ จไฝใฎๆดปๆงๅใซใๅฏไธใใฆใใพใใ
ใใฉใใฏใใฉใคใใผใซใใใๆถ่ฒป่ ่กๅใฎๅคๅ
ๆฌกใซใใใฉใใฏใใฉใคใใผใซใใใๆถ่ฒป่ ใฎ่กๅใฎๅคๅใซใคใใฆ่ใใฆใฟใพใใใใๆ่ฟใงใฏใใชใณใฉใคใณใทใงใใใณใฐใๆฎๅใใใใจใงใๆถ่ฒป่ ใฎ่ฒทใ็ฉใฎไปๆนใๅคงใใๅคใใฃใฆใใพใใ2021ๅนดใฎ่ชฟๆปใซใใใจใใขใกใชใซใฎๆถ่ฒป่ ใฎ็ด70%ใใใฉใใฏใใฉใคใใผใฎใปใผใซใใชใณใฉใคใณใงๅฉ็จใใใจๅ็ญใใฆใใพใ๏ผNational Retail Federation, 2021ๅนด๏ผใใใใฏใ็นใซใใณใใใใฏใฎๅฝฑ้ฟใงใๅฏพ้ขใงใฎใทใงใใใณใฐใ้ฟใใๅพๅใๅผทใพใฃใใใจใ็คบใใฆใใพใใ
ใใฎๅคๅใซๅฏพๅฟใใใใใซใๅฐๅฃฒๆฅญ่ ใฏใชใณใฉใคใณใงใฎ่ฒฉๅฃฒๆฆ็ฅใๅผทๅใใๅฟ ่ฆใใใใพใใไธใคใฎไพใจใใฆใใฆใฉใซใใผใใใขใใพใณใชใฉใฎๅคงๆๅฐๅฃฒๆฅญ่ ใฏใใชใณใฉใคใณใปใผใซใๅผทๅใใๆถ่ฒป่ ใ่ชๅฎ ใง็ฐกๅใซ่ฒทใ็ฉใงใใ็ฐๅขใๆดใใฆใใพใใใใฎ็ตๆใ2021ๅนดใฎใใฉใใฏใใฉใคใใผใงใฏใใชใณใฉใคใณใงใฎๅฃฒไธใๅๅนดใใใ็ด20%ๅขๅ ใใใใจใๅ ฑๅใใใฆใใพใ๏ผAdobe Analytics, 2021ๅนด๏ผใใใฎใใใซใๆถ่ฒป่ ใฎ่กๅใฎๅคๅใฏใชใณใฉใคใณๅธๅ ดใฎๆ้ทใไฟใใ็ตๆธๅ จไฝใซใจใฃใฆใ่ฏใๅฝฑ้ฟใไธใใฆใใพใใ
ใใฉใใฏใใฉใคใใผๆ้ไธญใฎๅฐๅฃฒๆฅญ่ ใฎๆฆ็ฅ
ใใฉใใฏใใฉใคใใผใซใใใฆใๅฐๅฃฒๆฅญ่ ใฏ็ซถไบใๆฟใใไธญใงใใพใใพใชๆฆ็ฅใๆก็จใใฆใใพใใ็นใซใไพกๆ ผ็ซถไบใ ใใงใชใใ้กงๅฎขไฝ้จใ้่ฆใใๅใใ็ฎ็ซใกใพใใไธใคใฎไพใจใใฆใ2020ๅนดใซใฏใฟใผใฒใใใใในใใใคใชใฉใฎๅฐๅฃฒๆฅญ่ ใๆฉๆใฎใปใผใซใ่กใใๆถ่ฒป่ ใๅผใใคใใๆฆ็ฅใๆก็จใใพใใใใใใซใใใๆถ่ฒป่ ใฏๆทท้ใ้ฟใใคใคใๆฉใใซๆฌฒใใๅๅใๆใซๅ ฅใใใใจใใงใใใใใซใชใใพใใใ
ใพใใ็นๅฎใฎๅบ่ใงใฏใ้ๅฎๅๅใ็นๅฅใชใตใผใในใๆไพใใใใจใงไปใฎ็ซถๅใจๅทฎๅฅๅใๅณใฃใฆใใพใใไพใๆใใใจใใขใใพใณใฏ็ฌ่ชใฎใใฉใคใ ไผๅกๅใใซ็นๅฅใชๅฒๅผใๆไพใใใชใฉใ้กงๅฎขใฎใญใคใคใชใใฃใ้ซใใใใใฎๆฝ็ญใๅผทๅใใฆใใพใใใใฎใใใชๆฆ็ฅใฏใๆถ่ฒป่ ใซใจใฃใฆ้ญ ๅ็ใงใใใ็ตๆ็ใซๅฃฒไธใฎๅขๅ ใซใคใชใใใพใใ
็ตๆธๅ จไฝใธใฎๆณขๅๅนๆ
ใใฉใใฏใใฉใคใใผใฏใๅฐๅฃฒๆฅญ็ใ ใใงใชใใ็ตๆธๅ จไฝใซใ่ฏใๅฝฑ้ฟใไธใใพใใๆถ่ฒปใๆดป็บใซใชใใใจใงใ้ข้ฃใใ็ฃๆฅญใซใใใฉในใฎๅฝฑ้ฟใๅใณใพใใไธใคใฎไพใจใใฆใ็ฉๆตใ่ฃฝ้ ๆฅญใใใฉใใฏใใฉใคใใผใฎๅฝฑ้ฟใงๆดปๆณใๅใใพใใ2021ๅนดใฎ่ชฟๆปใซใใใจใใใฉใใฏใใฉใคใใผใซไผดใ็ฉๆต้่ฆใฎๅขๅ ใซใใใ้่ผธๆฅญ็ใฎๅฃฒไธใฏๅๅนดใใ็ด15%ๅขๅ ใใใจๅ ฑๅใใใฆใใพใ๏ผFreightWaves, 2021ๅนด๏ผใ
ใใใซใๆถ่ฒป่ ใฎๆฏๅบใๅขใใใใจใงใ้็จใฎๅตๅบใซใใคใชใใใพใใใใฉใใฏใใฉใคใใผใๅซใใใชใใผใทใผใบใณใซใฏใๅคใใฎๅฐๅฃฒๆฅญ่ ใไธๆ็ใช้็จใๅขใใๅพๅใใใใ2021ๅนดใซใฏ็ด60ไธไบบใฎไธๆ้็จใ่ฆ่พผใพใใฆใใพใใ๏ผNational Retail Federation, 2021ๅนด๏ผใใใฎใใใซใใใฉใใฏใใฉใคใใผใฏๆถ่ฒป่ ใไผๆฅญใใใใฆ็ตๆธๅ จไฝใซใจใฃใฆ้่ฆใชใคใใณใใงใใใใใฎๅฝฑ้ฟใฏๅบ็ฏๅฒใซใใใใพใใ
ใใฉใใฏใใฉใคใใผใซ้ขใใๅ
ใใฉใใฏใใฉใคใใผใฏใๆฏๅนด11ๆใฎๆ่ฌ็ฅญใฎ็ฟๆฅใซ่กใใใๅคง่ฆๆจกใชใปใผใซใคใใณใใงใๅคใใฎๆถ่ฒป่ ใๆๅพ ใๅฏใใฆใใพใใใใใใใใฎใคใใณใใซใฏใใพใใพใชๅใ่ชค่งฃใๅญๅจใใพใใใใใใฎๅใใฉใฎใใใซ็ใพใใๅฎ้ใฎ็ถๆณใจใฉใฎใใใซ็ฐใชใใฎใใ็ฅใใใจใงใใใฉใใฏใใฉใคใใผใซใคใใฆใฎ็่งฃใๆทฑใพใใพใใ
ๅ1๏ผใใฉใใฏใใฉใคใใผใฎๅฒๅผใฏๆฌๅฝใซใๅพ๏ผ
ๅคใใฎไบบใใใใฉใใฏใใฉใคใใผใฏๅคงๅน ใซๅฒๅผใใใใใจไฟกใใฆใใพใใใๅฎ้ใซใฏใใฎๅฒๅผใๆฌ็ฉใงใใใใฉใใใฏ็ใใใๅ ดๅใใใใพใใไธใคใฎไพใจใใฆใ2017ๅนดใฎ่ชฟๆปใงใฏใไพกๆ ผๆฏ่ผใตใคใใDealNewsใใซใใใจใใใฉใใฏใใฉใคใใผใงใฎๅฒๅผใฏๆๅพ ใใใปใฉ้ซใใชใใใจใๅใใใพใใใๅใๅๅใใใฉใใฏใใฉใคใใผใฎๆๆใซ้ๅธธใฎไพกๆ ผใใใใใ5%ใ10%็จๅบฆใใๅฒๅผใใใฆใใชใใใจใๅคใใฎใงใใ
ใใใซใไธ้จใฎๅฐๅฃฒๆฅญ่ ใฏๅฒๅผไพกๆ ผใ่จญๅฎใใใใใซๅ ใฎไพกๆ ผใๅผใไธใใใใจใใใใพใใใใฎใใใๆถ่ฒป่ ใๅพใฆใใใใๅพๆใใฏ่ชค่งฃใซๅบใฅใใฆใใใใจใๅคใใฎใงใใใใฎใใใชใใผใฑใใฃใณใฐๆๆณใฏใๆถ่ฒป่ ใซใใๅพใ ใใ่ฒทใใชใใใฐใใจๆใใใใใใฎๆฆ็ฅใจใใฆๅบใๅฉ็จใใใฆใใพใใ
ๅ2๏ผใใฉใใฏใใฉใคใใผใฏๅ จใฆใฎๅบ่ใงๆทท้ใใ
ใใใฉใใฏใใฉใคใใผใฏใฉใฎๅบ่ใๆทท้ใใใใจใใๅใใใใพใใใๅฎ้ใซใฏๅบ่ใซใใฃใฆ็ถๆณใฏ็ฐใชใใพใใ็นใซ่ฟๅนดใใชใณใฉใคใณใทใงใใใณใฐใฎๆฎๅใซใใใๆถ่ฒป่ ใฎ่กๅใๅคใใฃใฆใใพใใใ2020ๅนดใฎ่ชฟๆปใงใฏใใขใกใชใซใฎๆถ่ฒป่ ใฎ็ด70%ใใใฉใใฏใใฉใคใใผใฎใปใผใซใใชใณใฉใคใณใงๅฉ็จใใใจ็ญใใฆใใพใ๏ผNational Retail Federation, 2020ๅนด๏ผใใใใซใใใๅพๆฅใฎๅบ่ใงใฎๆทท้ใฏๆธๅฐใใๆถ่ฒป่ ใฏ่ชๅฎ ใงๅฟซ้ฉใซ่ฒทใ็ฉใใงใใใใใซใชใใพใใใ
ใพใใๅคงๆๅฐๅฃฒๆฅญ่ ใฏๆทท้ใ้ฟใใใใใซ่ฒฉๅฃฒๆฆ็ฅใๅคๆดใใฆใใพใใไธใคใฎไพใจใใฆใใฆใฉใซใใผใใชใฉใฏใปใผใซใๆฐๆฅ้ใซใใใฆ่กใใใจใงใ้กงๅฎขใฎๅๆฃใๅณใฃใฆใใพใใใใฎใใใชๅใ็ตใฟใซใใใๅบ่ใงใฎๆทท้ใ่ปฝๆธใใใๆถ่ฒป่ ใซใจใฃใฆใใๅฟซ้ฉใช่ฒทใ็ฉไฝ้จใๆไพใใใฆใใพใใ
ๅ3๏ผใใฉใใฏใใฉใคใใผใงใฏๅฟ ใ่ฏใๅๅใๆใซๅ ฅใ
ใใใฉใใฏใใฉใคใใผใงใฏๅฟ ใ่ฏใๅๅใๆใซๅ ฅใใใจใใๅใใใใพใใใๅฎ้ใซใฏๅๅใฎ้ธๆ่ขใๅจๅบซใ้ใใใฆใใใใจใๅคใใงใใ็นใซไบบๆฐๅๅใฏใๆฉใๆฎต้ใงๅฃฒใๅใใใใจใไธ่ฌ็ใงใใ2019ๅนดใฎใใผใฟใซใใใจใ็นใซ้ปๅญๆฉๅจใๅฎถ้ป่ฃฝๅใฏใใใฉใใฏใใฉใคใใผๅฝๆฅใซๆฉใใใๅฃฒใๅใใใใจใๅคใใๆถ่ฒป่ ใๆๅพ ใใฆใใๅๅใๆใซๅ ฅใใใใชใใฑใผในใ็ธๆฌกใใพใใ๏ผAdobe Analytics, 2019ๅนด๏ผใ
ใใฎใใใช็ถๆณใฏใๆถ่ฒป่ ใซใจใฃใฆในใใฌในใจใชใใๆๅพ ๅคใใฎ็ตๆใๆใใใจใใใใพใใใพใใใใฉใใฏใใฉใคใใผใฎ็นๅ ธใจใใฆๆไพใใใๅๅใซใฏใ่ณชใไฝใๅ ดๅใใใใพใใๅคใใฎๅฐๅฃฒๆฅญ่ ใฏใ็นๅฅใซ่ฃฝ้ ใใใใใใฉใใฏใใฉใคใใผๅฐ็จๅๅใใ่ฒฉๅฃฒใใฆใใใใใใใฏ้ๅธธใฎๅๅใจๆฏในใฆๅ่ณชใๅฃใใใจใใใใพใใๆถ่ฒป่ ใฏใใใใใๅๅใ่ณผๅ ฅใใ้ใซๆณจๆใๅฟ ่ฆใงใใ
ๅ4๏ผใใฉใใฏใใฉใคใใผใฎใปใผใซใฏๆถ่ฒป่ ใซใจใฃใฆใฎใฟๆๅฉ
ๆๅพใซใใใใฉใใฏใใฉใคใใผใฎใปใผใซใฏๆถ่ฒป่ ใซใจใฃใฆใฎใฟๆๅฉใใจใใๅใใใใพใใใๅฎ้ใซใฏไผๆฅญใซใใกใชใใใใใใพใใใใฉใใฏใใฉใคใใผใฏๅฐๅฃฒๆฅญ่ ใซใจใฃใฆ้่ฆใชๅ็ๆบใงใใใๅนด้ๅฃฒไธใฎๅคง้จๅใๅ ใใใใจใๅคใใงใใ2021ๅนดใฎใใผใฟใซใใใจใใใฉใใฏใใฉใคใใผใฎๅฃฒไธใฏ็ด89.8ๅใใซ๏ผ็ด1ๅ ๅ๏ผใซ้ใใฆใใพใ๏ผNational Retail Federation, 2021ๅนด๏ผใ
ใใฎใใใซใใใฉใใฏใใฉใคใใผใฏๆถ่ฒป่ ใซใจใฃใฆใฎใใๅพใช่ฒทใ็ฉใฎๆฅใใงใใใจๅๆใซใๅฐๅฃฒๆฅญ่ ใซใจใฃใฆใฏๅฃฒไธใๅคงใใไผธใฐใใใฃใณในใงใใใใพใใไผๆฅญใฏใใฎๆฉไผใๅฉ็จใใฆใๆฐๅๅใๅธๅ ดใซๆๅ ฅใใใใๅจๅบซใไธๆใใใใใๆฆ็ฅใใจใใใจใไธ่ฌ็ใงใใใใใซใใใๆถ่ฒป่ ใฏ้ญ ๅ็ใชๅๅใๆใซๅ ฅใใใใจใใงใใไธๆนใงใๅฐๅฃฒๆฅญ่ ใ็ตๆธ็ใซๆฉๆตใๅใใใจใใ็ธไบไพๅญใฎ้ขไฟใๅญๅจใใพใใ
ใพใจใ๏ผใใฉใใฏใใฉใคใใผใฎไปๅพ
ใใฉใใฏใใฉใคใใผใฏใใใใใใ็ถใใคใใณใใงใใใจ่ใใใใฆใใพใใใใใฎๅ ๅฎนใๅฝขๆ ใฏๅคใใฃใฆใใๅฏ่ฝๆงใใใใพใใ็นใซใ็พไปฃใงใฏ็ฐๅขๅ้กใ็คพไผ็ใช่ฒฌไปปใ้่ฆใใใใใใซใชใใๆ็ถๅฏ่ฝใชๆถ่ฒปใๆฑใใใใใใใซใชใฃใฆใใพใใๆถ่ฒป่ ใฏใๅใซๅฎใ่ฒทใใใจใ ใใงใชใใ็ฐๅขใธใฎ้ ๆ ฎใๅซ็็ใช้ธๆใ้่ฆใใๅพๅใๅผทใพใฃใฆใใพใใ
ไพใๆใใใจใใใฐใใจใณใใฌใณใใชใผใช่ฃฝๅใใใงใขใใฌใผใใฎๅๅใๆฑใๅบ่ใๅขใใฆใใฆใใใใใฉใใฏใใฉใคใใผใงใใใฎใใใช้ธๆ่ขใๆไพใใใฆใใพใใใใใซใใใๆถ่ฒป่ ใฏ็ฐๅขใ็คพไผใซ้ ๆ ฎใใๅๅใ้ธใถใใจใใงใใใใใซใชใฃใฆใใพใใใใฎใใใชๆตใใฏใใใฉใใฏใใฉใคใใผใๅใชใๆถ่ฒปใฎ็ฅญๅ ธใใใใใ่ฏใๆชๆฅใ่ใใใคใใณใใธใจ้ฒๅใใๅฏ่ฝๆงใ็งใใฆใใพใใ